SEO Companies, are they value for money?
There is a massive growth in SEO marketing companies which claim to improve your search rankings. However, what are you really getting for your money?
What is success? Is it ….
- Moving from Page Rank 1 to Page Rank 2?
- Increase in traffic volumes?
- Increase in (web) sales?
Without having a clear idea of what you want the SEO company to achieve for their fee, how will know if they have been successful?
A good SEO company should have a good Page Rank themselves, after all, if they cannot get a good ranking for themselves, how can they be sure they can do it for your company. Also, their testimonials should have a good Page Ranking or explain how the SEO company improved their business.
Without carrying out this due diligence, the lack of results some 3-6 months later may be the outcome.
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